Leading Online Retailer of Physician Grade Skin Care Products Assumes New Store Name
Caliderma announced today that it has begun operating under the name iderma. Iderma is an online retailer of physician grade skin care products located on the internet at www.iderma.com.
Austin, TX (PRWEB) April 17, 2008 -- Caliderma announced today that it has begun operating under the new name of iderma (http://www.iderma.com). Iderma is an online retailer of physician grade skin care products located on the internet at www.iderma.com.
Caliderma began operations in 2005 and has quickly grown to become one of the leading online retailers of brands such as SkinMedica, iS Clinical, Remergent and RevaleSkin. In addition to items such as anti-aging products (http://www.iderma.com/department/anti-aging) and sunscreens, the store also sells mineral makeup lines including GloMinerals, Jane Iredale and Susan Posnick Cosmetics.
Each day a person's skin is exposed to damaging environmental elements like sun and pollutants that can cause premature wrinkling and aging. A comprehensive skin treatment program can help combat photoaging and the onset of more serious skin conditions. The products selected to use in a daily skin care regimen should reflect a person's particular skin type and condition. Iderma's mission is to provide a convenient means of selecting and providing the products that protect and enhance skin and offer these products at a competitive price.
Iderma is operated by Westlake Dermatology & Cosmetic Surgery in Austin, Texas. Westlake Dermatology & Cosmetic Surgery president, Gregory Nikolaidis, M.D., and his staff have been featured in local and national broadcast and print editorials and the practice has led Texas in cutting edge dermatological and cosmetic procedures since it first opened in 2002. Dr. Nikolaidis has worked with the international team of SkinMedica (http://www.iderma.com/department/skinmedica) promoting their TNS Human Growth Factor technology in London and Hong Kong.
Westlake Dermatology & Cosmetic Surgery plans to use the Caliderma name to promote its own line of skin care products, scheduled to launch later this year.
About Westlake Dermatology & Cosmetic Surgery :
Westlake Dermatology & Cosmetic Surgery provides the very latest in skin rejuvenation, as well as state-of-the-art treatment for diseases of the skin. The practice of dermatology continues to be one of the fastest growing medical specialties with ongoing breakthroughs in skin care and repair. In our continuing commitment to excellence, we offer our patients full-service, comprehensive dermatology and cosmetic surgery care. Westlake Dermatology & Cosmetic Surgery patients have access to the most current medical technology and therapies available for lifelong healthy skin at any age.